Offering the right models to meet regional needs
The Kushaq SUV and Slavia sedan feature left-hand drive and come equipped with advanced safety and comfort features, including adaptive cruise control, blind spot monitoring, and synthetic leather upholstery. Both models are tailored to meet the specific needs and expectations of local customers.
The locally assembled models are a cornerstone of Škoda’s portfolio in Vietnam, complementing the Karoq and Kodiaq SUVs imported from Europe. Since Škoda’s entry into the Vietnamese market in September 2023, more than 15 sales outlets have been opened, including a new showroom concept, the Experience Centre in Hanoi. The network is planned to expand to 32 dealerships by the end of this year.
Škoda Auto is leading the Brand Group Core in its expansion across the ASEAN region, maximising growth potential for the Volkswagen Group. The company draws on its expertise in price-sensitive entry-level segments and effectively leverages existing opportunities. Vietnam is currently the fourth-largest automotive market in Southeast Asia. With just 34 passenger vehicles per 1,000 inhabitants in a country of approximately 100 million people – and with continued national economic growth – Vietnam has the highest projected growth potential in the region.
Beyond ASEAN, Škoda Auto is also expanding its business activities in the Middle East, capitalising on synergies with its production facilities in India.